1950s Y-Front Underwear Shop Mannequin
Retail display torso for Y fronts underwear.
Full Torso variant presented in red. Measures 81cm x 47 (Depth 23cm). c.1950s. Excellent condition with minor marks and scratches.
This seriously cool retail mannequin for Y-front underwear is believed to have been modelled on Charles Atlas, a bodybuilder of the day. A great talking point as it is, this display piece could easily be converted into a fun lamp or side table.
Y-fronts have endured a dubious reputation over the past 30 years but when ‘Jockey briefs’ first appeared in America in 1935, they were enormously popular. Until the 1930s, men were often condemned to wearing ill-fitting woollen pants,” says Edwina Erhman. “Suddenly, with the Y-front, they had a tailored, snug-fitting fashion item that offered plenty of support.” And, by the 1950s, British men had caught the brief bug.
"The Scottish knitwear company Lyle & Scott obtained the licence to sell Y-fronts in Britain in 1938, and they’d soon become a symbol of masculinity and agility,” says Ehrman. “So, during the Second World War, advertising would feature models stood in their briefs next to tanks.” The British team choose Y-Fronts as its official underwear for the 1948 Olympic Games!.
Free UK Delivery. For non-UK delivery please request quotation before placing your order.
Retail display torso for Y fronts underwear.
Full Torso variant presented in red. Measures 81cm x 47 (Depth 23cm). c.1950s. Excellent condition with minor marks and scratches.
This seriously cool retail mannequin for Y-front underwear is believed to have been modelled on Charles Atlas, a bodybuilder of the day. A great talking point as it is, this display piece could easily be converted into a fun lamp or side table.
Y-fronts have endured a dubious reputation over the past 30 years but when ‘Jockey briefs’ first appeared in America in 1935, they were enormously popular. Until the 1930s, men were often condemned to wearing ill-fitting woollen pants,” says Edwina Erhman. “Suddenly, with the Y-front, they had a tailored, snug-fitting fashion item that offered plenty of support.” And, by the 1950s, British men had caught the brief bug.
"The Scottish knitwear company Lyle & Scott obtained the licence to sell Y-fronts in Britain in 1938, and they’d soon become a symbol of masculinity and agility,” says Ehrman. “So, during the Second World War, advertising would feature models stood in their briefs next to tanks.” The British team choose Y-Fronts as its official underwear for the 1948 Olympic Games!.
Free UK Delivery. For non-UK delivery please request quotation before placing your order.
Retail display torso for Y fronts underwear.
Full Torso variant presented in red. Measures 81cm x 47 (Depth 23cm). c.1950s. Excellent condition with minor marks and scratches.
This seriously cool retail mannequin for Y-front underwear is believed to have been modelled on Charles Atlas, a bodybuilder of the day. A great talking point as it is, this display piece could easily be converted into a fun lamp or side table.
Y-fronts have endured a dubious reputation over the past 30 years but when ‘Jockey briefs’ first appeared in America in 1935, they were enormously popular. Until the 1930s, men were often condemned to wearing ill-fitting woollen pants,” says Edwina Erhman. “Suddenly, with the Y-front, they had a tailored, snug-fitting fashion item that offered plenty of support.” And, by the 1950s, British men had caught the brief bug.
"The Scottish knitwear company Lyle & Scott obtained the licence to sell Y-fronts in Britain in 1938, and they’d soon become a symbol of masculinity and agility,” says Ehrman. “So, during the Second World War, advertising would feature models stood in their briefs next to tanks.” The British team choose Y-Fronts as its official underwear for the 1948 Olympic Games!.
Free UK Delivery. For non-UK delivery please request quotation before placing your order.
